CASE FILE — VERIHUBS SEO
STATUS: UNRECONCILED
Two exhibits. Zero shared baseline.
The structural cluster audit and the GSC performance audit both describe cannibalization on the same site — but neither cites the other, and their page counts don't reconcile. What follows is filed as two exhibits, not one merged number set.
Exhibit A
Structural Cluster Audit
Sitemap scan · 677 URLs → 18 candidate clusters, 335 flagged articles (full scope) · 6 clusters shown below, from the early live-scan pass
PPillar
KKeep-as-cluster
MMerge / redirect
EEvaluate
Deepfake
P×1K×6M×7E×3
17 articles
Liveness Detection~3-month publish window, Aug–Oct
P×1K×5M×1E×3
10 articles
Face Recognition5 near-identical articles, 2022
P×1K×3M×5E×2
11 articles
KYC / eKYC
P×1K×3M×2E×3
9 articles
OCR
P×1K×4M×3E×3
11 articles
Verifikasi Identitaspillar corrected: /apa-itu-verifikasi (2,607w), not /verifikasi-identitas (1,061w)
P×1K×1E×2
4 articles
Filed discrepancy — not smoothed over
17+10+11+9+11+4 = 62, not the 57 originally cited for "5 clusters" — that framing predates this table and was never reconciled.
These 6 clusters are a subset of the full sweep (18 clusters / 335 articles, ~84% content-verified by Phase 7).
A 7th cluster, Absensi Online, sits outside this table entirely (pillar corrected to /absensi-online-adalah).
6 phantom slugs from the earlier slug-pattern pass (e.g. digital-kyc, kyc-bank) returned 0-byte responses — they don't exist on the live site.
Exhibit B
GSC Performance Audit
243 pages reviewed of 1,000+ indexed · deepfake, face recognition, KYC, fraud-detection clusters · most recent pass
"Fraud detection" — 7 competing URLs, none consolidated
5,476 impressions · avg. position 59.7
Support / awareness content — WhatsApp guides, password examples, general AI explainers (off-ICP)
80–95% of clicks
Compliance queries — KYC, CDD, OJK, AMLC (6 queries total)
118 clicks
- — Two backlink reversal errors identified; if executed as originally planned, would have destroyed existing link equity
- — Site-wide trailing-slash duplicate URL issue, still unresolved
Standing tension, not settled in review
A compliance-focused Pillar A strategy is committed for Indonesia, mirroring the Philippines structure — despite this same audit showing compliance queries produce 118 clicks against 80–95% of traffic coming from content outside that priority.
Where the two exhibits touch
Deepfake, Face Recognition, and KYC appear in both. Exhibit A already carries pillar/merge/redirect verdicts for them. Exhibit B shows the same topics still cannibalizing live — fraud detection buried at position 59.7. Neither exhibit confirms the Exhibit A fixes were ever shipped.
SOURCES — 677-URL sitemap cannibalization audit (8-phase, v1–v8 workbook) · GSC/Ahrefs 243-page portfolio review (Pages.csv, Queries.csv)
No single reconciled page count exists across the two — read as overlapping diagnostics, not one dataset.